Pipemines connects paid media and digital advertising, performance creative, funnels, CRM, lead generation and follow-up into one measurable revenue system. One operator owns the handoffs, audits wasted spend and shows which activity becomes qualified pipeline and closed-won revenue.
For B2B and lead-driven teams that need cleaner revenue attribution, tighter paid-media control, faster follow-up and a clearer answer to one question: what should we scale next?
Pipemines is a revenue operations (RevOps) and digital marketing platform for lead-driven teams. It connects paid advertising, performance creative, funnels, CRM, call tracking and B2B prospecting so marketing decisions can be tied to pipeline, serviced customers and closed-won revenue instead of isolated channel metrics.
Marketing can generate plenty of activity and still hide the number that matters. When paid media, creative, CRM, call tracking and follow-up are split across different vendors, each one reports its own piece — while closed revenue disappears between the handoffs.
Dashboards end at impressions, CTR and cost-per-click. Nobody can tell you what closed.
Attribution runs all the way to closed revenue. Cost-per-lead reporting, not cost-per-click theatre — figures that survive an audit, not vanity metrics.
Leads land in a system with no routing, no hygiene and no owner. They quietly go cold.
CRM, ads, funnels and creative operate under one strategy, with one accountable owner from start to finish. Speed-to-lead and routing are built, not hoped for.
A media buyer, a copywriter, a web guy and a CRM contractor — none of whom have ever spoken.
One commercial relationship, one invoice, one point of contact. No stacked retainers across disconnected vendors, and no handoffs for you to manage.
Ads get scrolled past because the hook was written in one room and the audience was bought in another.
Creative and media buying run under one strategy, so the hook and the audience solve one problem. Every asset ships tagged, so performance traces back to the exact creative.
Spend gets signed off every quarter with no proof it worked — just a deck and a feeling.
Reporting ties spend to closed revenue, monthly. The renewal case makes itself, or it doesn't — either way you get the real number.
Agencies report from their own platforms while phone, service and revenue data live elsewhere. Spend, leads and closed revenue never meet in one view.
Build one source of truth across paid sources, call platforms and service data — spend, leads, serviced jobs, revenue, CPA and return in one weekly decision layer.
The sales team closed the opportunities. The audit shows that 94.4% of those new-business closed-won deals were tied back to the sourced/imported prospect base.
Internal HubSpot CRM export, October 7, 2020. No paid acquisition. The sales team closed the opportunities; the audit traces which prospects those outcomes came from.
Fragmented source, call and service data became one weekly decision layer. That same layer supported call audits, refund recovery and next-week budget control.
Four stages. One operator, start to finish — no brief handed to a room you never see.
Two things most fragmented-vendor setups can't do.
Six disciplines, run as one connected revenue system.
HubSpot architecture, CRM data hygiene, attribution and lead routing that improve speed-to-lead and keep qualified opportunities from disappearing between teams.
Custom prospecting, scraping and ICP-scoring workflows that build targeted B2B contact data without relying entirely on paid acquisition.
Google Ads, Meta Ads and paid-call performance reconciled into one reporting layer, with call-quality audits, credit/refund recovery and weekly budget decisions based on CPA, service outcomes and revenue.
Landing pages, quote funnels and email follow-up designed as one conversion path, with tracking and CRO built into the same revenue system.
Domain warmup, verification and sequencing that protects the inbox your leads actually reach.
Ad creative, short-form content, brochures and brand systems built from the same audience and offer strategy as the media buy — then tagged so performance can be traced back to the asset.
Running paid media already, but every agency and platform reports a different version of performance
Paying for calls or leads without one SSOT connecting spend, source, phone attribution, serviced jobs and revenue
Tired of five dashboards and want one number reported
Sitting on a CRM nobody owns, where leads quietly go cold
Same six disciplines. The difference is whether they're stitched together after the fact by you, or run as one system by the person accountable for the result.
Every discipline is bought separately, reports separately, and stops at its own channel. Reconciling it into one revenue number is your job.
The same work — RevOps, lead gen, paid ads, funnels, automation and creative — run under one strategy by the operator accountable for the number.
Two minutes on the diagnostic tells you which stage is leaking. A free teardown shows you exactly what it's costing — before you commit to anything.
Selected work across paid media, funnels, brand, apparel and custom tooling — the rail scrolls on its own — hover to hold it, or use the arrows. Click any piece to enlarge, and the five tagged working prototypes open as scrollable, clickable pages. Client-identifying details are redacted; the numbers are real.
Remote-first, working UK / US / Canada hours.
One point of contact — no account manager relaying to a back room you never see.
FOUNDER & LEAD OPERATOR
Pipemines exists because Tristan spent thirteen-plus years watching the same thing happen at agencies across the UK, US and Canada: the media buyers and the creative team never sat in the same room, and the CRM was the first thing everyone blamed and the last thing anyone fixed.
Pipemines runs the other way round: one operator owns the entire system. Strategy, CRM, paid media, funnels and creative run from the same playbook, with specialists brought into execution where needed. The client doesn't manage the handoffs — Pipemines does.
HubSpot Academy verified — held by the operator accountable for your account.
No. Pipemines runs the channels and the system underneath them — your internal team stays the point of contact for brand decisions and final sign-off. Pipemines plugs into what's already there.
Pipemines is one accountable operator, not a solo freelancer. Specialists execute inside the system where it speeds things up or sharpens the work — but strategy, decisions, communication and reporting all run through one point of ownership. You never manage the handoffs between them.
Yes. Most engagements start with one gap — usually the CRM or one ad account — and expand once the attribution is trustworthy enough to prove it.
A media-buying agency or a stack of freelancers stops at their own channel. Pipemines owns the CRM routing, the creative and the ad accounts as one system, so the number reported is the number that actually closed — not an estimate from inside one dashboard, and not something you have to reconcile yourself between vendors.
Pipemines reviews your current ads, funnel, CRM or reporting and shows you exactly where leads, attribution or revenue are leaking. It's a working diagnosis, not a disguised sales pitch — you get a straight answer on what's fixable, whether or not you move forward.
A free teardown first, then month-to-month after that. No long lock-in contracts — the reporting is designed to make the case for renewal on its own.
Usually, yes — most engagements run on HubSpot, and Pipemines will audit whatever's already in place before recommending a rebuild.
Revenue operations, or RevOps, is the operating layer that connects marketing, sales and CRM data so teams can see how demand moves from spend and lead source through pipeline to closed revenue. Pipemines applies that model to paid media, lead routing, attribution and reporting.
Pipemines reconciles campaign spend and source data with CRM records, call tracking and downstream service or sales outcomes. The goal is one audit trail from the paid source to the lead, the opportunity and the revenue that actually closed.
Yes. Paid media can include Google Ads and Meta Ads, but the account is managed against business outcomes rather than platform metrics alone. Creative, landing pages, CRM attribution and budget decisions are reviewed as part of the same system.
An SSOT is one reconciled reporting layer that uses the same definitions for spend, leads, calls, serviced outcomes, revenue and CPA across every source. It reduces the problem of different agencies or platforms reporting different answers for the same week.
Yes. Where a call or lead supplier has a documented credit policy, Pipemines can review quality, identify potentially eligible activity, prepare the evidence and reconcile approved credits or refunds back into source performance. Eligibility depends on the supplier rules and the underlying call data.
Yes. Pipemines builds targeted prospect lists and custom scraping workflows, then supports CRM cleanup, deduplication, enrichment, lead routing and attribution using tools such as Python, Apollo, ZoomInfo and HubSpot.
Send over the brief — system, ads, or creative — and get a straight answer on fit, plus a free teardown that shows exactly where leads, attribution or revenue are leaking, before you commit to anything. From concept to completion to scaling revenue: one operator, one system, start to finish.
